Popular actor Sajal Aly has praised musician Bilal Maqsood for his efforts to bring Urdu back into the spotlight through Pakkay Dost — a children’s puppet show designed to entertain, educate, and celebrate the beauty of the Urdu language.
Bilal Maqsood, known for his legendary music career with Strings, launched the second volume of Pakkay Dost on YouTube this week. The show, which first debuted in 2023, quickly gained popularity for its vibrant visuals, engaging rhymes, and culturally rich content that connects children with their linguistic roots.
Sajal Aly Backs the Urdu Revival
Taking to social media, Sajal Aly shared her appreciation for Maqsood’s creative mission:
“Bilal Maqsood, you are doing a great job! Urdu is a beautiful language, and it’s high time we stop running away from it. It was always cool! Let’s own it, celebrate it, and make it even cooler!”
Her endorsement adds further momentum to the show’s growing influence in encouraging kids to embrace their mother tongue proudly.
Bilal Maqsood’s Mission to Make Urdu ‘Cool’ Again
Promoting the new season on Instagram, Maqsood shared his motivation behind the project:
“I make Pakkay Dost for kids because I’ve always wanted to create meaningful content for children — something we’ve been missing in our entertainment industry for over two decades.”
As a father, Maqsood emphasized the need for safe, value-driven local content:
“Our children are growing up on foreign shows, and while we can’t fully control their screen time, we can provide content that keeps them connected to our culture and teaches good values.”
His vision? To make Urdu fun, relatable, and mainstream for children, encouraging parents and educators to introduce Pakkay Dost into their homes and classrooms.
Inclusive Entertainment for All Children
In a move toward greater accessibility, Maqsood partnered with ConnectHear earlier this year to integrate sign language interpretation into Pakkay Dost, making it more inclusive for hearing-impaired viewers.
“This collaboration ensures that every child, regardless of ability, can enjoy and learn from the show,” said ConnectHear’s CTO and Co-Founder Arhum Ishtiaq. “We’re adding joy, imagination, and inclusion to every Deaf child’s life.”
A Colorful, Meaningful Experience for the Whole Family
Each episode of Pakkay Dost is filled with humor, moral lessons, and imaginative storytelling — making it a hit among children, while also earning praise from parents and educators looking for high-quality, culturally enriching entertainment.
From catchy rhymes to life lessons rooted in tradition, Pakkay Dost is helping to build linguistic pride, inspire young minds, and bring Urdu storytelling back to life.